(by Kendall Reusing, yours truly)
you believed in your BIG goals?
both for your personal and Jiu Jitsu development—and felt on-fire motivation and unstoppable momentum driving you closer to them every single day?
you knew when to train, exactly what to work on and when in order to get better faster, and were landing new moves on your training partners each week?
What if... on the mats
designed perfectly for YOU - aka, a human taking on the demands of a Jiu Jitsu athlete’s lifestyle AND a busy work and family life?
What if… you had a strength & conditioning + nutrition plan
fueling the confidence to chase your biggest dreams—whether that’s becoming a full-time pro athlete, a dedicated hobbyist maximizing your training ROI, or a family/career-focused competitor excelling in your age group a few times a year? No dream is too big or small—I’ve seen it all!
what if... your mindset was unshakable and positive
without spending every free hour in the gym grinding to “just train harder,” buying endless instructionals, sticking to an ultra-strict diet, feeling burnt out from doing alllll the things 24/7, or juggling multiple coaches.
They go to class 3–4 times a week and train “pretty hard”
Try to eat healthy and lift weights but aren’t sure if they’re doing enough—or doing it right to level up
Struggle to balance BJJ with work, family, and life because they don’t know how to maximize their training ROI
Occasionally take private lessons, watch matches, and ask questions in class
Once in a while, they’ll feel a breakthrough—but it’s fleeting. They slip back into the same slump, questioning if they truly have what it takes to reach their potential.
They either step away from the mats completely or their frequency—and passion for Jiu Jitsu—fades away. I’ve seen it happen so often, and I don’t blame them! Feeling stuck at a “bronze-level” performance is exhausting. Believing you have the potential to be amazing but feeling lost and in the dark about what’s “right” can be truly soul-crushing.
Join the waitlist
I founded Jiu Jitsu Accelerator in March of 2021 for people exactly like you (because that was me, too). I know how it feels to want to be the best athlete you can be… to feel passionate, but unsure of where you’re going next (and if you’re REALLY on the right track). To lack guidance from someone who has been there and done that.
Back in 2016, I had just returned to my first childhood love, Jiu Jitsu, after a 5 year hiatus to chase my Olympic Wrestling dreams, and I was met with a harsh reality. With wrestling, I had a plan. The coaches at the Olympic Training Center were experts in training periodization, strength & conditioning, nutrition, mindset work… all of it. But as I came back to chasing my Pro-Jiu Jitsu Athlete dreams, I felt I was on my own.
I had great people around me, no doubt. But the truth was… I didn’t have a plan. I was throwing the kitchen sink at my goals, and tornado-ing my way through trying to achieve personal excellence (lol, sound familiar?).
I founded Jiu Jitsu Accelerator in March of 2021 for people exactly like you (because that was me, too). I know how it feels to want to be the best athlete you can be… to feel passionate, but unsure of where you’re going next (and if you’re REALLY on the right track). To lack guidance from someone who has been there and done that.
Back in 2016, I had just returned to my first childhood love, Jiu Jitsu, after a 5 year hiatus to chase my Olympic Wrestling dreams, and I was met with a harsh reality. With wrestling, I had a plan. The coaches at the Olympic Training Center were experts in training periodization, strength & conditioning, nutrition, mindset work… all of it. But as I came back to chasing my Pro-Jiu Jitsu Athlete dreams, I felt I was on my own.
I had great people around me, no doubt. But the truth was… I didn’t have a plan. I was throwing the kitchen sink at my goals, and tornado-ing my way through trying to achieve personal excellence (lol, sound familiar?).
I'm Kendall :)
A frustrating relationship of tying my self worth to my success & results
No roadmap or plan on how to get better
Inconsistent competition results (double gold some days, losing first round other days)
No real personal “coach”
No clear guidance on how to feel more “whole” in my journey
but unless you know how to create a CLEAR PATH to Gold Medal, Champion Level Performance, it’s almost impossible to reach your highest potential.
You’re living a big, full life while pursuing your passion as a dedicated athlete, just like me—and that’s no small feat. Balancing both takes more than just grit and effort; it requires a clear strategy, the right tools, and a mindset built for success to truly reach your next level.
When I realized this for myself, I became obsessed with mastering and blending Athletic Performance and Personal Development. I transformed inconsistent results into razor-sharp progress, earning 8 World Titles at every belt—all without a full-time team of coaches or training at a “famous” academy.
My physical and mental performance peaked, my life flourished on and off the mats, and people started asking how they could achieve the same. That’s why I created JJA, a program to share my signature methodology,w (which has allowed me to win the biggest tournaments in the world AND maintain a very full life) — all because I know what to do and when to do it.
You can have all the desire and resilience in the world…
Join the waitlist
Join the waitlist
In Week 1, we break down the process of defining what your actual goals are. Do you want to compete with massive confidence (I’m talking winning worlds, your local tournament, whatever makes your heart sing)? Do you want to start submitting that new purple belt? Do you want to re-balance how you’re spending your time and energy a bit? We will look at where you ARE, where you want to GO, and create a detailed vision of what it means for you to live *your* Champion Lifestyle. This teaches both of us how to approach the 4 Pillars of JJA for your journey, specifically.
PRE-FRAME + JUMPSTART
You will learn the mindset tools and sport psychology we both need to excel as athletes in competition - and in our daily lives. Not only will you learn and practice all of these, but we will carefully cover how to turn these practices into real, lasting habits. You will re-wire your brain to think like a champion - and most importantly, to ACT like one too… whether you’re on the mats, at work, or with your loved ones.
pillar 1
You will understand how to build a personal roadmap for your Jiu Jitsu success (ahead of time!). You will learn how to be decisive about what to work on, how to work on it, how to learn the nuances of it, and how to implement it in training. You will feel committed to one thing at a time and create compounding building blocks with your techniques. You’re going to go from overwhelmed to confidently tracking your rock solid progress.
PILLAR 2
You will experience what a Jiu Jitsu athlete needs (and should leave out) in his or her Strength & Conditioning plan. You will discover how to create a lifting program for yourself which promotes consistency, helps prevent injury, AND prepares you for competitive matches. Not only will you feel stronger and faster, but you will also understand how to avoid injuries and keep the body safe.
PILLAR 3
You will develop an enjoyable plan of eating which fuels your needs and feels sustainable. You will know what to add, what to subtract, what to avoid, how to stay consistent, and how to audit diet for weight-class situations with competition if necessary. We maintain a focus and priority on health and performance over aesthetics.
PILLAR 4
In our final weeks together, we will closely examine what it means for YOU to be your own best coach in all 4 Pillars - on and off the mats. You will have been guided both by experts AND by yourself through our 6 months together, and you will have practiced enough trial and error to know how to lead yourself into Gold Level Performance moving forward. We will craft a success plan for your post-JJA Champion Lifestyle together, so that you keep moving up and up, using your new tools and skills to do so. This is the most important aspect of JJA: putting the power into your hands and heart - right where it belongs.
TO INFINITY & BEYOND
I’d love for you to hear from a few of my JJA Alumni. I’m deeply honored by being a part of each of their journey’s, and gratefully maintain a friendship with each of them today.
Why I’m Different
I will teach you how to organize your life in the areas of Mindset, Jiu Jitsu Technique, Strength & Conditioning, and Nutrition - a holistic approach to athletic performance which reaches into every area of your life. There is nothing like JJA in our world of Jiu Jitsu.
I figured out how to become a 8x World Champion WITHOUT a famous coach or access to a world-renowned nutritionist / mindset mentor / S&C coach. I’ve sought out experts in multiple industries along my journey, and packaged the best of what will apply to Jiu Jitsu practitioners right here inside JJA.
I will show you how to lead yourself so that you don’t have to rely on one instructor to show you the way (especially when they’re trying to mentor 300+ students at a time!).
I support you with LIVE video call interactions, as well as unlimited daily support.
I am 100% results-driven - I’ll check in on your personal progress consistently, and you get lifetime access to all JJA material.
I will teach you how to develop your interpersonal skills and mindset to overcome your mental blocks.
I personally review each applicant. This is a selective process designed to make sure JJA is actually the right fit for you (and vice versa). This is not a “sign up as many people as we can” program - never has been, never will be.
I care deeply for your inner fulfilment, holistic transformation, and happiness.
The simple answer is YES. Most of my past students worked full-time and fit Jiu Jitsu and extra study into their busy lives—many also had families to prioritize! I get it because I’ve lived it (no kiddos yet, haha, but you get me!). I juggle owning 4 Jiu Jitsu schools, managing my brand, running JJA, and training full-time year-round. Balancing priorities has always been part of my life, which is why I’m so passionate about helping others do the same. Jiu Jitsu Accelerator focuses on scheduling everything—rest, work, training, lifting, and more—in a way that’s not just manageable but enjoyable. It’s all about becoming a “happy champion” just like we say inside JJA!
Is JJA a good fit for me if I work full-time?
Definitely not. Mindset, Jiu Jitsu Technique, Strength and Conditioning, and Nutrition are the 4 Pillars you will be focusing on mastering in JJA. Every principle we cover together can be used to improve your Jiu Jitsu in the competition arena AND can be applied to help you reach any goal you are striving for, off the mat.
Most students in JJA really just want to be THEIR OWN best version. They want to move the needle forward consistently, with clarity, as best they can, AND fit that into their current lives. They want to be a champion for themselves.
Is JJA only for people who want to become world champions or professional competitors?
Nope. :) I have worked with students of every belt color. Some had never stepped on a competition mat before JJA, and others had won World Championships. To my excitement, this gave me the privilege of learning that the only thing you need to join and succeed in JJA is the drive to put in the work and show up for yourself. If you are able to do that, I’m confident JJA will take you to heights you haven’t even imagined. AND you can always go back and re-do anything we study in the future because you will have LIFETIME access to all the content (teaching videos, written lessons, worksheets, everything!).
Do I need to have a certain level of Jiu Jitsu or competition results to be considered for JJA?
So, the only question left is…are you ready to take yourself to the next level? To get to know a whole new version of yourself? To see results you didn’t even know were possible for you? I can’t even begin to tell you how ready I am to see you do all of that and more.
If you’re ready to go from Bronze to Gold Level Performance this year… to finally unlock that potential you know, deep down, you’ve got within you… I invite you to join the JJA waitlist.
This waitlist will receive free trainings (whether you join JJA or not) via email, and a 48hr early-access window to apply for a JJA Interview. Historically, almost all JJA slots are filled by our waitlist, so it is your best chance to be selected. We begin very soon. I can’t wait to see you inside.
Always in your corner,
Kendall
Your journey to gold both on and off the mats starts here
Join the JJA Waitlist
This waitlist will receive free trainings (whether you join JJA or not) via email, and a 48hr early-access window to apply for a JJA Interview. Historically, almost all JJA slots are filled by our waitlist, so for those interested, it is your best chance to be selected. See you on the inside!
ready to take yourself to the next level?
Join the JJA Waitlist